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From the category archives:

Media Buying

Is Social Network Advertising Ready for Marketers?

by Eric Dudley on December 24, 2007

Behavioral Targeting Ad Spend Growth

by Eric Dudley on April 21, 2006

Growth of Online Dollars over Offline in 06

by Eric Dudley on January 27, 2006

Google Site Targeting – a direct response or branding tactic?

by Eric Dudley on October 20, 2005

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