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	<title>Marketer Insight &#124; Online Marketing Strategies&#187; SEO Archives  &#8211; MarketerInsight</title>
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	<link>http://www.marketerinsight.com</link>
	<description>Thought Leadership from Interactive Marketing Agency WebsiteBiz - Delivering Unmatched Results</description>
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		<title>Local Search &#8211; How To Get The Most From Your Local Listing</title>
		<link>http://www.marketerinsight.com/search-marketing/local-search-how-to-get-the-most-from-local-listing/</link>
		<comments>http://www.marketerinsight.com/search-marketing/local-search-how-to-get-the-most-from-local-listing/#comments</comments>
		<pubDate>Thu, 20 May 2010 12:24:36 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Customer Acquisition]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[how to local search]]></category>
		<category><![CDATA[local search]]></category>
		<category><![CDATA[local search marketing]]></category>
		<category><![CDATA[local search SEO]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=2691</guid>
		<description><![CDATA[Today, there are over 10 billion unique searches done each month online in the United States alone. Of those searches,

40% have local intent
5% use city or state name
0.5% use zip codes

Marketers should evaluate the opportunity of local search and determine how it fits into their overall search marketing strategy.  Whether you have a physical location or want to [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Most Effective SEM Keyword Research Methods</title>
		<link>http://www.marketerinsight.com/online-marketing/effective-sem-keyword-research-methods/</link>
		<comments>http://www.marketerinsight.com/online-marketing/effective-sem-keyword-research-methods/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 18:01:08 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[keyword research]]></category>
		<category><![CDATA[keyword research methods]]></category>
		<category><![CDATA[keyword research tools]]></category>
		<category><![CDATA[research keyword tool]]></category>
		<category><![CDATA[SEM Keyword research]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=2538</guid>
		<description><![CDATA[

Today, there&#8217;s a plethora of keyword research resources available for SEO (Search Engine Optimization) &#38; SEM (Search Engine Marketing), yet some are more effective than others.  At WebsiteBiz, we have selected leading analytics tools &#38; resources coupled with our own best practices keyword methodology that  aligns with our clients goals and objectives.
I recently came across this study by MarketingSherpa detailing keyword [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/effective-sem-keyword-research-methods/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Does Your Page Load Speed Affect Google Natural Rankings?</title>
		<link>http://www.marketerinsight.com/search-marketing/page-speed-affect-google-ranking/</link>
		<comments>http://www.marketerinsight.com/search-marketing/page-speed-affect-google-ranking/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 15:46:53 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Website Effectiveness]]></category>
		<category><![CDATA[Google Natural Rankings]]></category>
		<category><![CDATA[Interactive Marketing]]></category>
		<category><![CDATA[page load speed]]></category>
		<category><![CDATA[page speed]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[user experience]]></category>
		<category><![CDATA[Web page load speed]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=2375</guid>
		<description><![CDATA[This is one of those factors that as a marketer you want to know, right? 
Does the speed in which my site&#8217;s pages load affect my Google ranking? 
Google is all about creating a great user experience.  And Google knows that the speed in which a web page loads affects user experience.
Aberdeen Group recently found that just [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/search-marketing/page-speed-affect-google-ranking/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Meaningful SEO Metrics: Going Beyond the Numbers #SESSJ</title>
		<link>http://www.marketerinsight.com/online-marketing/sessj-meaningful-seo-metrics/</link>
		<comments>http://www.marketerinsight.com/online-marketing/sessj-meaningful-seo-metrics/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 21:11:14 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[seo metrics]]></category>
		<category><![CDATA[ses san jose]]></category>
		<category><![CDATA[ses san jose 2009]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=1520</guid>
		<description><![CDATA[
This Search Engine Strategies session was a great discussion about which metrics are meaningful in evaluating the results and success of SEO.
An 18 million person study last year and a 20 million person follow-up study this year resulted in this finding: Paid Search was bringing the most valuable visitor, not SEO.
Most C-suites have difficulty tying back SEO [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/sessj-meaningful-seo-metrics/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Microsoft and Yahoo! Make a Deal</title>
		<link>http://www.marketerinsight.com/online-marketing/microsoft-yahoo-deal/</link>
		<comments>http://www.marketerinsight.com/online-marketing/microsoft-yahoo-deal/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 15:12:15 +0000</pubDate>
		<dc:creator>Kyle Bumgardner</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[paid search marketing]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=1474</guid>
		<description><![CDATA[Microsoft and Yahoo! just signed a 10 year agreement which will result in Microsoft exclusively powering Yahoo! search. Microsoft has launched a microsite with more information here.
Live blogging coverage of Microsoft Yahoo! Press Conference here.
The aim is to gain both user support and advertising dollars by providing a more complete search experience.  Here are some [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/microsoft-yahoo-deal/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SES San Jose 2009 &#8211; Blogging Live</title>
		<link>http://www.marketerinsight.com/online-marketing/live-blogging-ses-san-jose-2009/</link>
		<comments>http://www.marketerinsight.com/online-marketing/live-blogging-ses-san-jose-2009/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 19:36:15 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Website Analytics]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[search engine strategies 2009]]></category>
		<category><![CDATA[ses san jose]]></category>
		<category><![CDATA[ses san jose 2009]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=1451</guid>
		<description><![CDATA[
Tom, Kyle and I have been invited to the Search Engine Strategies (SES) annual conference in San Jose to participate as guest bloggers next month. We will be collaborating with other leading online marketers to keep abreast of the quickly changing trends to ensure our valued clients generate unmatched results. Popular SES sessions we will be following [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/live-blogging-ses-san-jose-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SES San Jose Updates and New Discounts</title>
		<link>http://www.marketerinsight.com/paid-search/ses-san-jose-updates-discounts/</link>
		<comments>http://www.marketerinsight.com/paid-search/ses-san-jose-updates-discounts/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 09:49:45 +0000</pubDate>
		<dc:creator>Tom Dressler</dc:creator>
				<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Website Analytics]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[ses san jose]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=1423</guid>
		<description><![CDATA[Have you registered for for SES San Jose yet?  There will be over 70 sessions covering everything from Analytics to Usability and Testing to PPC and SEO.  The keynote speakers include Clay Shirky, Charlene Li and Nicholas Fox of Google.  There will also be an Expo hall including almost 100 of today&#8217;s most exciting companies, [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/paid-search/ses-san-jose-updates-discounts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Your Google Profile</title>
		<link>http://www.marketerinsight.com/seo/google-profiles/</link>
		<comments>http://www.marketerinsight.com/seo/google-profiles/#comments</comments>
		<pubDate>Tue, 05 May 2009 14:59:24 +0000</pubDate>
		<dc:creator>Kyle Bumgardner</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google profiles]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=1170</guid>
		<description><![CDATA[
Most of us have searched for ourselves online and most of us have been surprised by the results.  Now, Google Profiles is attempting to give users more control over what appears when names are searched.

Now, when you search for a name, you will see Google Profiles results at the bottom of U.S. name-query search pages.  These results show information [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/seo/google-profiles/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Discover the Power of Linking: Link Building Basics #SESNY</title>
		<link>http://www.marketerinsight.com/seo/link-building-basics/</link>
		<comments>http://www.marketerinsight.com/seo/link-building-basics/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 14:21:52 +0000</pubDate>
		<dc:creator>Tom Dressler</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[SESNY]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=1051</guid>
		<description><![CDATA[Discover how search engines rely on link analysis as an important component for rank web pages. Learn also how to increase traffic to your site by building quality links in an appropriate manner ]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/seo/link-building-basics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Resolutions Worth Keeping</title>
		<link>http://www.marketerinsight.com/online-marketing/seo-resolutions/</link>
		<comments>http://www.marketerinsight.com/online-marketing/seo-resolutions/#comments</comments>
		<pubDate>Mon, 09 Feb 2009 15:33:53 +0000</pubDate>
		<dc:creator>Kyle Bumgardner</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=847</guid>
		<description><![CDATA[Do your marketing &#8220;resolutions&#8221; represent plans and strategies you know you should be doing, but tend to overlook?  Is SEO, or Search Engine Optimization, part of your company&#8217;s strategy for 2009? If so, here are 5  SEO resolutions worth keeping:

Resolve to complete an SEO Audit of your website &#8211; Review your index page [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/seo-resolutions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Retail Increases Search Spending by 9% despite Recession</title>
		<link>http://www.marketerinsight.com/online-marketing/retail-increase-search-spend-depite-recession/</link>
		<comments>http://www.marketerinsight.com/online-marketing/retail-increase-search-spend-depite-recession/#comments</comments>
		<pubDate>Tue, 03 Feb 2009 19:08:28 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Online Retail Trends]]></category>
		<category><![CDATA[Retail Industry Data]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[search spend Industry Research]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=839</guid>
		<description><![CDATA[According to a report by Covario, search spend &#8220;surged&#8221; during the 2008&#8217;s fourth quarter with a 43% YOY increase from 2007.  The retail sector was one of the big winners during the final quarter of 2008, due in large part to a 9% -12% increase in search spending.
We are facing some tough economic times even with another [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/retail-increase-search-spend-depite-recession/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are You Tracking New Keyword Search Trends?</title>
		<link>http://www.marketerinsight.com/online-marketing/tracking-new-keyword-search-trends/</link>
		<comments>http://www.marketerinsight.com/online-marketing/tracking-new-keyword-search-trends/#comments</comments>
		<pubDate>Mon, 15 Dec 2008 19:48:08 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Customer Acquisition]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[geo keyword trends]]></category>
		<category><![CDATA[google insights for search]]></category>
		<category><![CDATA[google keyword research]]></category>
		<category><![CDATA[keyword research]]></category>
		<category><![CDATA[keyword trends]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=712</guid>
		<description><![CDATA[Trends in search marketing are changing as market demands change and new consumers enter the space to use the medium.  It is important to be able to these research trends and track them relative to our campaigns so as trends emerge, we as marketers can leverage them.
Among other subscription tools, Google&#8217;s free Insights for Search tracks keyword trends over [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/tracking-new-keyword-search-trends/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Case Study: Paid and Organic Search Generate 12% Lift</title>
		<link>http://www.marketerinsight.com/online-marketing/paid-organic-working-harmony/</link>
		<comments>http://www.marketerinsight.com/online-marketing/paid-organic-working-harmony/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 16:10:10 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Customer Acquisition]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Website Analytics]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=693</guid>
		<description><![CDATA[According to a recent Google study with a luxury vehicle company, paid ads and organic search work together to create a greater lift in visitors.  This particular study concluded that adding branded ads brought a 12% increase in terms of driving visitors.  Just as marketing programs complement each other, the same is true for paid and [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/paid-organic-working-harmony/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Online Marketers Adjust in Tough Economic Times</title>
		<link>http://www.marketerinsight.com/online-marketing/online-marketing-adjustments-tough-economic-times/</link>
		<comments>http://www.marketerinsight.com/online-marketing/online-marketing-adjustments-tough-economic-times/#comments</comments>
		<pubDate>Tue, 14 Oct 2008 02:36:49 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Customer Acquisition]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[marketing channels in a recession]]></category>
		<category><![CDATA[pay per click]]></category>
		<category><![CDATA[recession]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=561</guid>
		<description><![CDATA[The plunge of the stock market last week is certainly a reflection of the weakening economy and dare I finally say recession.  Few of us are unaffected that have investments in the market, however, it was encouraging to see the Dow&#8217;s 11% rebound today!  Frankly, I am still in shock over Wachovia&#8217;s failure and acquisition by Wells [...]]]></description>
		<wfw:commentRss>http://www.marketerinsight.com/online-marketing/online-marketing-adjustments-tough-economic-times/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How To Plan Your &#8216;09 Online Marketing Budget</title>
		<link>http://www.marketerinsight.com/online-marketing/how-to-plan-an-online-marketing-budget/</link>
		<comments>http://www.marketerinsight.com/online-marketing/how-to-plan-an-online-marketing-budget/#comments</comments>
		<pubDate>Tue, 16 Sep 2008 15:20:57 +0000</pubDate>
		<dc:creator>Eric Dudley</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Customer Acquisition]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Media Buying]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Website Analytics]]></category>
		<category><![CDATA[Website Effectiveness]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[conversions]]></category>
		<category><![CDATA[online marketing budget]]></category>
		<category><![CDATA[online marketing plan]]></category>
		<category><![CDATA[strategies]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://www.marketerinsight.com/?p=446</guid>
		<description><![CDATA[During these tough economic times, budgeting is becoming an even more critical aspect of the planning process.  It&#8217;s easy for many companies to immediately dismiss marketing as a disposable expense, however, research shows that companies which continue to market during an economic downturn are that much farther ahead of those that don&#8217;t.
We consult with many clients regarding their [...]]]></description>
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		<slash:comments>7</slash:comments>
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