With the surge in popularity of social media, what is the fate of email? Many marketers are still thinking in a ‘one or the other’ mind-frame, but to achieve maximum results you should be integrating. Take a look at the presentation below for more information on how to integrate social media with email marketing.
Integrate Email and Social Media
by Kyle Bumgardner on January 21, 2010
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Article by Kyle Bumgardner
Kyle Bumgardner is an active member of the interactive marketing community and has earned a reputation as a marketing expert for medium and large companies. He is co-founder of Charlotte Interactive Marketing Association and serves on that organization’s board of directors. Kyle has been called upon to speak at American Marketing Association (AMA), Charlotte Chamber and Engage Charlotte events, Ben Craig Center business seminars, WombleTech technology seminars and other regional online marketing and social media events. He is a regular contributor to Marketer Insight and has served as guest blogger for online marketing conferences including Search Engine Strategies (SES).
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